Big Little Lies | Season 2 Campaign

Building off the mystery and ethos of Season 1, Big Little Lies Season 2 was the must-watch cultural event of the Spring 2019.

To delight the rabid fan base following the announcement of Season 2, HBO launched the official @biglittlelies Instagram, seeding out exclusive content from Season 1 and teasing what was to come in Season 2.

To celebrate the return of Big Little Lies, HBO deemed the Saturday before Mother’s Day “Self-Care Saturday,” by partnering with The Wing and Peloton to offer unique ways to experience a day in the life of the ‘Monterey Five.’

For those whose idea of “self-care” entailed kicking back and relaxing, we also made the entire first season of Big Little Lies available for free on the HBO YouTube Channel for the duration of Mother's Day weekend, giving those who might have missed out on the event a perfect opportunity to catch up before Season 2 arrived.

For those whose idea of “self-care” entailed kicking back and relaxing, we also madethe entire first season of Big Little Lies available for free on the HBO YouTube Channel for the duration of Mother's Day weekend, giving those who might have missed out on the event a perfect opportunity to catch up before Season 2 arrived.